Our clients have been asking us - what’s next? Well, to stay relevant as a brand, to find the right guidance to respond to this crisis, brands need to start with understanding human needs.
This week we inspired VodafoneZiggo with human insights that provide opportunities to build a relevant and responsible brand towards 2025.
Generation Z are mobile natives. Yes they have a different outlook on health and beauty. But what drives them in their decision making? And how is that different compared to Millennials?