KFC smartly latches onto popular video games
Earlier this year a new instalment of the Legend of Zelda was released. The game garnered global appraisal and many people still play it to this day. One of the characters in the game, however, looks very similar to Colonel
Postponed adulthood affects Gen Z’s investment
Although still young, we already see Gen Zers making more conscious choices regarding their futures, including their finances. According to a survey by the CFA Institute, over 50% of Gen Z respondents are already investing, and 82% began before turning 21. That’s
Small acts to boost your joy in 7 days
With the relatively new rise of positive psychology, more and more knowledge is gathered with the specific goal of finding out what makes people live a happy and meaningful life. The result is an uptick in knowing which healthy habits
The anti-stock stock service
If you’ve ever worked a job where you were required to make content (or honestly, even if you didn’t) you probably recognize a stock photo from miles away. The way the images show a sterile, generic situation with conventionally pretty
Packaging as an art canvas
In the last couple of decades, the assortment of supermarkets has grown drastically. To give you an idea, between 1975 and 2008, the number of products in the average supermarket increased from 8,948 to about 47,000. The result is that people are
A visual mapping of the evolution of music
Music is an ever evolving sign of culture and the times. But for such a vast and fluent cultural body, it is sometimes hard to keep an overview of how it transforms over time. That is why it’s really cool
Activists thank politician for something he didn’t do (yet)
New Zealand based equal-pay group MindTheGap has a purpose; urging as many companies as possible to publicise their reports on their pay gap between men and women. According to the group: “International evidence shows that when we know what the
Targeting hypocrisy to promote healthy behaviour
Most people hold the belief that they are better, kinder, smarter, and more ethical than average. However, how we think about ourselves doesn’t always align with our behaviour. Our behaviour often conflicts with our beliefs resulting in psychological discomfort also known
‚Nude-friendly‘ hiking with Bear Naked granola
Nudist groups advocate for the right to practice nudity, believing that the human body should be presented in its most natural form. The granola brand Bear Naked shows compassion with this group and partnered with Gaia GPS to launch the
The paradox of ageing
Ageing comes with many struggles like cognitive and physical decline, lower levels of social engagement and being taken less seriously in society. Despite all this, Psychologist Laura Carstensen conducted several studies that looked into the everyday emotions of young, middle-aged and old