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#dramatic transformation Ascics

Why ASICS changed the traditional ‘before and after’ workout format

“A recent study by ASICS found that nearly three-quarters of people believe that society's obsession with the perfect body is damaging our mental health. 80% are demotivated by exercise transformation images and nearly half (48%) feel insecure about their bodies

by Kim Pillen
23. November 2022
General, Highlight, Most read, News, Trends
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women playing around black & white image

The pandemic disrupted maturity among young adults

Now that the pandemic is increasingly taking a back seat in our everyday lives, it is interesting to assess the degree to which people have been (lastingly) affected by such a disrupting event. Even though environmental events are conventionally found

by Douwe Knijff
27. October 2022
Gen Z, General, Highlight, Media, Most read, News, Trends
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monopoly campaign by kessels kramer

Monopoly causes the type of fights we need

8 out of 10 people fight during a game of Monopoly. And even though this sounds counter-intuitive, it might actually be good news. Not so much the fight in itself of course, but the conversations afterwards are valuable as it often

by Kim Pillen
22. September 2022
Gen Z, General, Highlight, Media, Most read, News, Trends
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fake news

Study finds big part of climate denial tweets come from bots

A study by researchers at Brown University has analyzed 6.5 million tweets from the period surrounding President Donald Trump's June 2017 announcement that he was removing the United States from the Paris climate accord. The conclusion is quite worrying: Tweets about "fake

by Douwe Knijff
2. September 2022
General, Highlight, Media, Most read, Trends
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women doubting

The danger of closed minds

For any constructive debate to take place, it is essential for participants to keep somewhat of an open mind – to be receptive to other viewpoints and to accept that our own convictions might not form an infallible truth. This

by Douwe Knijff
30. August 2022
General, Highlight, Media, Most read, News, Trends
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sleep disturb

Climate change is already threatening our sleep

Recently more and more articles explore the implications of the rising temperatures on less obvious aspects of our lives. Recently we wrote a signal about how the rising heat affects our mood, stress, aggression and its impact on crime statistics.

by Douwe Knijff
25. July 2022
General, Highlight, Most read, Trends
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male caregiver smiling baby

Male caregivers are incompetent (according to tv shows)

With Father’s Day just behind us, it seems fitting to write a little bit about the representation of men and fathers on television. An analysis of 225 popular scripted broadcast and streaming television shows from 2013 to 2020 set out

by Kim Pillen
25. July 2022
General, Highlight, Media, Most read, News, Trends
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Girl standing on street black and white image

Are young Europeans becoming more conservative?

Recently, the Atlas of European values was published. This extensive survey has set out to uncover the attitudes of Europeans on a range of different topics by asking 1.500 citizens of every country about their views (since 1981). One of the most surprising findings

by Douwe Knijff
6. July 2022
General, Highlight, Most read, News, Trends
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greenwashing cloth

58% of corporate leaders admit to being guilty of greenwashing

Which is one of the surprising results of an anonymous survey among 1,491 executives worldwide. It was even, with 68% among American leaders. But even though the stat is surprising, it seems most people were already assuming so. A different survey among 395.000 consumers

by Douwe Knijff
19. May 2022
General, Highlight, Most read, News, Trends
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Beautiful image of planet earth

If the world were 100 people

As human species, we’re aiming to make sense of the world around us. And as our world has become increasingly complex we fail short in doing so. That’s why we cherish projects that aim to help us understand the world

by Kim Pillen
29. March 2022
General, Highlight, Media, Most read, News
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