You might wonder, why do some generations struggle more with mental wellbeing than others? We take a birds eye view on the changing human context to answer this question and discuss what this means for brands.
Lately there has been a lot of talk about the rise of e-commerce. But we’ve not seen just a shift in HOW people buy, but also WHAT they buy and that is; authentic and local brands and products.
This week we inspired VodafoneZiggo with human insights that provide opportunities to build a relevant and responsible brand towards 2025.