Many Western societies are ageing rapidly, and as professional caretakers are not growing nearly as fast as the people that need care, increasingly older people will need to rely on their social networks and informal care. In addition, with an increasing

McDonald's Brazil continued the ad war between them and Burger King, using ChatGPT to generate a typographic poster answering the question ‘What is the most iconic burger in the world?’. The billboard answers the question with the colour of the text resembling the various

Standards of perfectionism have substantially risen since 1980. Particularly socially-prescribed perfectionism; the idea that one believes that others demand perfection of them.Psychologist Thomas Current looked into the drivers that led to this excessive pressure to succeed in today's society. On the one hand, he

Some advertising jingles are so deeply imprinted in your brain that you will likely never forget them (curse you, Kruidvat). But it is exactly this catchy-ness that the Puerto Rico Alzheimer Association used to help people with middle-stage Alzheimer’s to bring back memories

Nearly 30% of all job vacancies in the Netherlands concern practical professions. There are multiple reasons for this, like our ageing population, but also the stigma around skilled work. However, the tide might be turning, as skilled workers are likely to become more

Do you ever feel like all trendy coffee shops look kind of the same? And how many book covers look alike, SUV’s are all so similar and cars in general are all black, white, silver or grey nowadays. Why do

With skyrocketing inflation, people are seeking ways to cut costs and save up money. Delivery service SkipTheDishes has smartly tapped into this need by building an AI Inflation Cookbook that enables people to source affordable, nutritious food and maximize their grocery budgets