This week we inspired VodafoneZiggo with human insights that provide opportunities to build a relevant and responsible brand towards 2025.
The essence of marketing was and always will be to identify, understand and serve human needs. In todays world we call that customer-centricity, because many organizations have seem to have lost touch with their customers.
Recently, we inspired the Dutch non-profit sector at a meeting organised by PWC. The future of non-profit organisations is at stake. Most of them are losing donors rapidly. What does this mean for their future?