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kid amazed by feather

Learnings on…
Awe

What is awe? The feeling of being in the presence of something vast that transcends your understanding of the world, leading to a combination of fear and wonder. The most famous example is Neil Armstrong looking back at Earth for

by Douwe Knijff
22. March 2023
General, Highlight, Media, News, Trends
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Surreal uses fake celebrity names

Surreal is the favorite cereal of Dwayne Johnson. But it’s also the official cereal of Ronaldo, and Serena Williams called it “ace”. These are however not the people you probably expect them to be. The brand found ‘ordinary’ people with

by Douwe Knijff
15. March 2023
General, Highlight, Media, News, Trends
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“Are you a feminist?”

The answer to that question likely differs a lot depending on where you’re from. A recent survey by YouGov found some pretty big differences, even within Western Europe. For example, if you’re from Spain, odds are about 50/50 whether you would answer

by Douwe Knijff
15. March 2023
General, Highlight, Media, News, Trends
0
0
TOOTHGEMS

The Rise of Edgy Packaging 

Recently there have been some interesting cases of what we can only call ‘edgy’ packaging. Fun, healthy and nostalgic products are wrapped in packaging traditionally designed for ‘vices’ like beer and cigarettes. The biggest recent example is the surging popularity

by Douwe Knijff
10. March 2023
Gen Z, General, Highlight, Media, News, Trends
0
0
Roastd website

Brutally honest website feedback

Do you ever feel the need to have the ever-living shit roasted out of your work? To improve your work of course. If so, you will find that friends and colleagues might not be so well-suited. Either they are too

by Douwe Knijff
2. March 2023
Gen Z, General, Highlight, Media, News, Trends
0
0
palace

Learnings on the relationship between money & happiness

“Why doesn’t a whole lot more money make us a whole lot happier? One answer to this question is that the things that bring happiness simply aren’t for sale. This sentiment is lovely, popular, and almost certainly wrong.”  Read about it

by Douwe Knijff
2. March 2023
General, Highlight, Media, News, Trends
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0
Child using phone of parent to play with

What does Gen Alpha do on social media?

Despite being too young to have their own accounts on social media, 79% of Millennial parents say their children are social media users of one platform or another.An American survey shows that Gen Alpha's prominence on social media is mainly because of

by Douwe Knijff
22. February 2023
General, Highlight, Media, News, Trends
0
0
water pistol shooting hand in front of dark blue curtain

Moralized language causes more hateful responses

A new study looked into the phenomenon of moralized language on social media. Broadly defined, content is moralized if it references ideas, objects, or events construed in terms of the good of a unit larger than the individual (e.g., society).

by Douwe Knijff
21. February 2023
General, Highlight, Media, News, Trends
0
0
edelman trust barometer

The rise of anti-capitalism

With the seemingly ever-rising urgency to tackle the climate crisis and the slow pace at which structural changes are made, patience is running out. Especially younger generations are getting increasingly frustrated, or even fatalistic about the fate of our planet.

by Douwe Knijff
21. February 2023
General
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trust

Edelman publishes Trust Barometer 2023

Last week Edelman published its 2023 trust barometer. This yearly global survey polled over 32.000 people across 28 countries, examining how much trust people have in several institutions or others. The theme this year was ‘navigating in a polarized world’

by Douwe Knijff
21. February 2023
General, Highlight, Media, News, Trends
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