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Minus is a finite social network where you get 100 posts—for life.

Social medium that let you think twice before posting

On a daily basis, we are flooded with an overwhelming amount of impulses, a significant part of which are from companies, brands and social media platforms competing to grab a hold of our attention. Unable to digest all this information,

by Daniel
7. January 2022
General, Highlight, Media, News, Trends
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Wendy's on Discord profile image

Wendy’s customer engagement: blending instead of branding

“People don’t read ads. They read what interests them. Sometimes it’s an ad.”, according to the marketing legend from the Mad Men era Howard Gossage. One way to become more relevant to people is by focussing on community building instead of mass targeting mentioned

by Daniel
7. January 2022
Gen Z, General, Highlight, Media, News, Trends
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women in mirror upside down

A more realistic image of the future

People have always been fascinated by what the future might look like and many have written about it. However, often that what is predicted by futurists tends to look a lot like sci-fi novels, but without the plot. At least that

by Daniel
8. December 2021
General, Highlight, Media, News, Trends
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0
Very angry man biting his hand

Hatred provides meaning to your life unless it’s personal

While finding meaning in life is often linked to positive experiences and feelings like valuable social connections, raising a child or appreciation of nature, new research shows that also more negative feelings can contribute to this. Hatred towards collective entities can bolster

by Daniel
8. December 2021
General, Highlight, News
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Single at work till late sun is going under

The disadvantage of being single at the work floor

The number of singles in society is rising. In the US, 40% of adults between 25 and 54 are single, compared to 29% in 1990. A similar trend is found in the UK, South Korea and Japan. More people prioritize

by Daniel
22. November 2021
General, News
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Vattenfall’s Engineerapy helps you cope with eco-anxiety

Swedish energy supplier Vattenfall addresses climate anxiety sufferers by offering one on one sessions to talk about this. During a 20-minute call, one of their engineers will elaborate on what is happening to the climate and what solutions are currently

by Daniel
22. November 2021
General
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0
Two girls looking at a mobile phone and smiling

Gen Z is entering the world of investing

As the oldest members of gen Z are currently growing into independent adults, their engagement in ‘adult’ activities - like investing - becomes increasingly visible. A survey by GOBankingRates shows that two thirds of American Gen Z’ers aged 18 through

by Daniel
1. November 2021
General
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bread wine blanket outside
highlight

The undervaluation of leisure time

Nowadays, time is seen as a strict unit of measurement that has to be optimized at all times. “Time is money”. Now think back about the days when you were a kid. When you had the space to wander around

by Daniel
12. October 2021
Highlight, News, Trends
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What religion can teach social scientists about quality of life

More and more research is focusing on the positive sides of human lives, for example what makes for a good life, gives people meaning, or the importance of social ties on our wellbeing. In a recent book, How God Works:

by Daniel
4. October 2021
General
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0

What other types of rest everyone needs besides sleeping

In a time where the concern for mental wellbeing at the workplace is climbing the ladder of urgency, employers and employees could benefit by learning a thing or two about rest. Rest and sleep are often confused as being the

by Daniel
4. October 2021
General
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