Nostalgia calling…
Looking for a healthy dose of nostalgia? Check out the mobile phone museum. The website is dedicated to physically and digitally preserving the entirety of mobile phone history and has over 2200 unique mobile phones. Can you find your first
What do people actually want from the metaverse?
The metaverse. It has been one of the most hyped (and mocked) technological developments of the last year(s). But even though it has taken such a front seat in tech discourse worldwide, no one has actually managed to create a metaverse
Are you real enough?
Authenticity is important for brands. A 2019 survey among 1,590 consumers and 150 B2C marketers from the U.S., UK and Australia found that 90% of consumers said that authenticity is important when deciding which brands they like and support -
The paradox of Gen Z tolerance
A recent survey among (over 1.500) British Gen Z’ers has unearthed an interesting finding. Generation Z is widely regarded as a tolerant and liberal cohort, paving the way on issues such as gender and multiculturalism. For example, only 48% of Gen Z
Optimism in Cop27 drops to a low
The famous climate summit Cop27, where world leaders meet to discuss solutions to combat climate change, is currently taking place. Technically speaking, putting most of the powerful people from around the world in a room could lead to significant action,
How Hornbach responds to their employees’ need for radical flexibility
The pandemic led to a reset for workers, with many rethinking the role that employment plays in their lives. Resisting work's dominance, employees are increasingly demanding greater flexibility from current and future employers. According to a survey by Deloitte, already in
The hidden potential of talking to strangers
As you go about your day, you interact with family, friends and coworkers. These relationships can help you feel connected and cared for, allowing you to experience meaning in life. But what if there’s a whole category of people in your life
Burger King uses raw realism to make a point
Burger King Mexico has launched an intriguing campaign to signal its commitment to preservative-free fast food. Instead of polished images of burgers and/or models eating said burgers, they instead opted for the gritty, often less glamorous reality of everyday Mexicans
Are money worries as stressful as going through a divorce?
A study has ranked the most stressful situations for the human brain, revealing that financial strain is comparable to a major life event like a difficult breakup. Neuroscientist Dr Jack Lewis took 1000 participants in Europe and the US through an Implicit Reaction
Why you want to prevent yourself from “Phubbing”
Phubbing, a.k.a. phone snubbing, is the act of snubbing someone in a social setting by looking at your phone instead of paying attention. Although the act is super common, you might catch yourself by phubbing from time to time. And