logo dark logo light logo
  • SERVICES
    • WHAT WE DO
    • DOWNLOADS
    • WEBINAR
  • APPROACH
    • OUR TRENDMODEL
    • OUR TRENDS
  • CASES
  • BLOG
  • ABOUT
    • CAREERS
  • GET IN TOUCH
  • EN
  • DE
Mobile Logo
  • SERVICES
    • WHAT WE DO
    • DOWNLOADS
    • WEBINAR
  • APPROACH
    • OUR TRENDMODEL
    • OUR TRENDS
  • CASES
  • BLOG
  • ABOUT
    • CAREERS
  • GET IN TOUCH
  • EN
  • DE
virry health

Experience the mental health benefits of nature through VR

Experiencing nature has a positive impact on our mental health. Researchers found that being surrounded by nature is an important reason why people that live in rural areas are significantly happier than city residents. Yet with more research showing this link also works

by Douwe Knijff
25. July 2022
General, Highlight, News, Trends
0
0
Insta-pour

Ingredients for a perfect cocktail: A jar and a phone

Ever found yourself finicking around with a multitude of ingredients and confusing measurements? Liquor store chain BWS created an app that visualizes the recipe in the easiest way possible. Get a jar, hold your phone next to it, and see the amount

by Douwe Knijff
25. July 2022
General, Highlight, Media, Trends
0
0
image of women with text overlay on top through beamer

Why Gen Z increasingly seeks anonymity online

Smaller internet spaces, secret-sharing apps, popular anonymous IG accounts, as well as social platforms where users rarely use their full names (like Tumblr) and Discord have gained attraction among the younger generations. Why do we see a spur in online anonymity among Gen Z’ers?

by Kim Pillen
25. July 2022
Gen Z, General, Highlight, Media, News, Trends
0
0
brain shrinks

What happens when we outsource out thinking to an external device?

…then our brains will shrink. This is one out of five outcomes of extended research by Anthropologists of the University of Wisconsin-Madison that looked into how human bodies have evolved over the years and how it’s likely to develop in

by Kim Pillen
25. July 2022
General, Highlight, News
0
0
appreaciate life add meaning

Adding meaning to your life never looked so easy

Much research is done into what exactly makes for a meaningful life. A meaningful life essentially means linking the biological reality of life to a symbolic interpretation or meaning. Previous studies have identified several key aspects that add to a

by Douwe Knijff
25. July 2022
General, Highlight, News, Trends
0
0
designed for likes

Designed for likes, instead of people

If there’s one thing that catches your eyes when scrolling through networks where creators share their work, like Dribble and Behance, then it’s this: it all looks pretty much the same. And that’s exactly the problem. According to designer Sahadeva Hammari, good design

by Kim Pillen
25. July 2022
General, Highlight, Media, News, Trends
0
0
Youtube report 2022

Personalization & the loss of ‘watercooler discourse’ (Youtube trend report)

One of the most interesting insights of Youtube's ‘Culture & Trends Report 2022’ is the effect of hyper-individualization on popular culture. When people increasingly watch algorithm-driven, personal recommendations we lose common cultural ground with the people around us. Simply put, the odds of us

by Douwe Knijff
25. July 2022
Gen Z, General, Highlight, Media, News, Trends
0
0
time is money

How the pandemic affected our perception of time

Did you feel like time just came to a crawl during the pandemic? Well, you’re probably not alone. A study among 900 people found that 65% of people experienced time expansion, where they felt like time significantly slowed down. At

by Douwe Knijff
25. July 2022
General
0
0
water tab outside

Thirsty? Dopper guides you to your water refill

The problem with refillable bottles? People don’t know where to go for a refill. That’s why the reusable water bottle brand Dopper partnered with the most used navigation platform: Google Maps. The idea is very simple: Dopper added all the

by Kim Pillen
25. July 2022
General, News, Trends
0
0
3d render shopping chart exploding in red world

How to sell your purpose to people who don’t (wanna) buy it

Over the last decade, it has become the standard that brands make a positive impact on society and the planet. This impact is then translated into some sort of green sticker on the packaging, or used as purpose ammunition by

by Douwe Knijff
20. July 2022
General, Highlight, News, Trends
0
0
  • previous page
  • 1
  • 2
  • 3
  • next page

Posts navigation

Previous 1 2 3 Next

Stay relevant.
Sign up for our weekly Signals.

A weekly newsletter in which we keep track on what’s going on in the world and translate, based on our sociocultural knowledge, what this means to brands.

info@trendsactive.com

Privacy policy