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hulu logo created by artists

Hulu lets artists play around with its logo

Most brands are very careful with their brand image. Their visual communication is strictly dictated by a brand book with meticulous rules in how–and often how not–to display official brand communication. In this regard, the most unholy thing to do

by Douwe Knijff
12. April 2022
General, Highlight, Media, News, Trends
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be real app

BeReal: the antidote to social media perfection

Social media channels are usually filled with enviable experiences. Content showcasing amazing travels, fancy clothes, and that one picture where your smile comes out just right. Not very surprising, after all; who would be interested in the mundane? Well, it

by Douwe Knijff
12. April 2022
General, Highlight, Media, News, Trends
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Nostalgia, gameboy, pokemon, donkey kong land and tetris

Futurephobic Gen Z’s urge for nostalgia explained

For the last couple of years, nostalgic content is booming. Spotify reported a 54% increase in nostalgia-themed playlists being created, while old Sitcoms like Friends and Roseanne saw a huge surge in viewership from 2019 on.With so much stress in the present,

by Kim Pillen
12. April 2022
Gen Z, General, Highlight, Media, News, Trends
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Doomscrolling young man, sitting outside on a wall

How visual news from Ukraine affects our psyche

Ever found yourself spending an excessive amount of screen time devoted to the absorption of negative news? You’re not the only one doom scrolling. The unfolding pandemic, climate change and more recently the war in Ukraine have made it easy

by Douwe Knijff
12. April 2022
Gen Z, General, Highlight, Media, News, Trends
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child thrown in the air

Building our lives around work vs building work around our lives?

To many, the flexibility to decide on where and when to work has become increasingly important since the pandemic. 54% would even consider leaving their job post-COVID-19 pandemic if they are not afforded some form of flexibility in where and when

by Kim Pillen
12. April 2022
General, Highlight, News, Trends
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pack of money on green background

Who needs romantic love if you can have material well-being?

What keeps you going and what provides meaning in your life? Pew research asked 19,000 adults in 17 countries for their answers. To no surprise, family is a top source of meaning in all countries, except Spain, South Korea and Taiwan. What

by Kim Pillen
12. April 2022
General, Highlight, News, Trends
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