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The redefinition of social connections
digitization, gaming, Generation Z, social ties

The redefinition of social connections

The need for social connections will for sure never loose its relevance, simply because it is a fundamental human need. What will change over time, however, is how people will fulfill that need. That is why we discuss the manifestations

by Pauline Taks
18. January 2021
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Mona Lisa

The growing desire for a magical moment

The Louvre in Paris has recently auctioned several special visits. Think of a tour at night, a tour over the roofs of the museum or a guided tour by the director of the Louvre. The most special visit that was

by Pauline Taks
11. January 2021
General
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Trendmodel from TrendsActive

All you need to stay relevant

More than ever, corporate and brand strategies must be chosen wisely. But defining a strategy in the midst of economic turbulence, governmental stimulus and changes in consumer demand is hard. We’ve seen many organizations adapting their business models to the

by Michiel Zonnevijlle
11. January 2021
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Why Covid urges organizations to reshape marketing to (wo)men.

With the onset of the Covid, 31% of fathers are taking more care of their kids than before Covid. This is up from 21%, and not as much as women take care, but it is a clear shift shown by

by Aljan
11. January 2021
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Due to covid we are not always in the office, please contact us through email. If urgent, you can reach us on our personal phones +31 6 46993230 (Michiel) or +31 6 14277004 (Kees)


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